Matt Fields

Matt Fields

Business development and sales professional with a passion for data driven decisions and helping companies drive sustainable sales growth. Enjoys reading, traveling and riding motorcycles.

Skyscraper Construction

Minimum Viable Campaign

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  The key to successful marketing and sales campaigns is embracing a more agile approach. This means shifting away from the old-school, waterfall-style marketing that maps everything out, builds a detailed multi-step plan (with no real data), and wastes weeks on implementation. Keep it simple, start small, launch fast, and focus on short cycles of learning…

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